During the past week or three I have read several articles which outline various reasons why companies are moving away from social media – economy, value, etc. No reason to post links to the stories, they’re all crap. The funny thing about social media is it isn’t anything new, nothing revolutionary. It’s simply an evolution…
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Email seems to be the new brochure and everyone is using it to promote their business. For good reason though, fifty-four percent of small businesses rated e-mail as the number one promotional tactic to drive visitors to their websites and storefronts. Just about every time I make a purchase I’m asked for my address and…
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