I’ve spent the last twenty-four hours wrapping my arms around Google Search plus Your World. the fundamentals aren’t difficult to understand. In fact they are quite easy. What was perplexing me is how this impacts an organizations ability to effectively communicate to and persuade its customer base. Or, in a more dynamic environment, how to…
I’ve removed this blog post for all the right reasons. The Mashable article in mention can be found here and if anyone would like to privately see my comments then contact me and I will be more than happy to share. Happy New Year. -Bill
If you love HARO but struggle reviewing all the queries each day let your mail system do the work for you.
I received the following email from Ashley Hinds (Skadaddlemedia.com) back on May 12, 2010. Hi Bill, I work for the company that is producing Mutual of Omaha’s “proud sponsor of life’s aha moments” campaign– visit www.ahamoment.com to see what an aha moment is and the great real stories we filmed during the campaign in 2009….
(What follows is an updated post based on feedback from my good friend Matt Galloway.) With the Superbowl upon us I thought I might touch on the topic of armchair quarterbacking - a person who offers advice or an opinion on something in which they have no expertise or involvement the process. I’ve seen this for…
I couldn’t attend the Saxum Social Media Summit but I followed along, while I could, on Twitter. The chatter seemed to be positive and as I scrolled through the tweets I ran across one of my favorite OKState students and Saxum Intern, Mindy Robson. Since Mindy was there I asked if she would mind sharing…
The beginning of another school year is right around the corner and I have a feeling it isn’t just the students who are financially strapped this year. Parents, take notice, you might not need to shell out several hundred dollars for software this year – although I would suggest you purchase a smart phone for…
I say this in jest and Mike knows it. We talked earlier about the concept of social media gurus/experts/consultants/etc. (by the way, @mattgalloway has some great social media consultant jokes) and both agree when we hear these terms used in conjunction with social media it makes us cringe. Then again, maybe it makes Mike cringe…
So much conversation generated, here and elsewhere, as a result of the last post. Since Chad and Abby brought their questions/comments here I will respond here and hope it generates even more conversation – which is always the goal. Let’s start with Chad – Is it about money? Not directly and let me clarify this…
I am fascinated at the technological evolution of how we communicate. Even more so, how our expectations as an end user of media have also evolved. Gone are the day of yelling at the television in vain. If we have something to say, or ask, we simply do so through a number of tools. I…